Artist Name
Pearl & Dean

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Pearl & Dean is a British cinema advertising company, founded in 1953.
Pearl & Dean is now owned by Willowbrook Investments Ltd, and controls advertising at many UK cinema sites including multiplex operators such as Empire, Showcase and AMC; the company also represents approximately half of the UK's independent cinemas.
Pearl & Dean is known for its distinctive theme tune entitled Asteroid, composed in 1968 by Pete Moore. It was sampled by Goldbug in their 1996 cover version of "Whole Lotta Love", which peaked at number 3 in the UK Singles Chart. The tune can be heard on the Pearl & Dean website. The introduction of the new titles accompanied by the "Asteroid" music saw the disappearance of the well known Grecian Pillars, with its music "Grand Vista" composed by Trevor Duncan.
It was also used on the ITV network from its inception in 1955. It has been used in several television comedy programmes, including Monty Python's Flying Circus.
Asteroid was written by Pete Moore a British composer and arranger for a string of famous artistes since the 1950/60s. He died on December 1, 2013 at the age of 89. He studied composition and arranging privately for approximately ten years with three teachers. These were Alfred Nieman (who was on the staff at the Guildhall School of Music, London), Henry Geehl and a certain "Dr. Cook" who was probably another staff member at one of the London music colleges. It is his composition “Asteroid” – the famous theme for Pearl & Dean’s cinema advertisements – that remains his most familiar and most successful composition. Apart from being heard every day (for the last 45 years) on cinema screens in the U.K., it is constantly featured around the world in commercials and documentaries. For many people, the very sound of its “pa-papa-pa” fanfare spells “cinema.” It has also been “sampled” by modern-day pop artists and enjoyed chart success on more than one occasion. Pearl & Dean's signature tune is one of the most famous tracks played in British movie houses.
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Last Edit by leepenny
08th Apr 2019

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